Search Engine Optimization & Online Marketing

Maximize search engine hits, grab your customers' attention, and convert web visits into sales with a well-designed website. Learn about search-engine-friendly design, copywriting for online success, effective keywords, successful link building, and tracking results. Get creative with your marketing budget with pay-per-click (PPC) campaigns, display ads, and landing pages. Create an effective e-commerce website with an emphasis on usability and designing to sell.

Course:173WM8125
Dates:October 16 - November 27, 2017
Meets:M from 6:00 PM to 8:00 PM, 7 sessions
Hours:14.00
CEUs:1.40
Location:UNLV Paradise Campus (PAR) Room 123
Instructor:John Larson
Fee: $309.00

Note to students: You must have completed HTML Level I or possess equivalent professional experience in public relations and advertising.

Sorry, we are no longer accepting registrations for this course. Please contact our office to find out if it will be rescheduled, or if alternative classes are available.

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