The Business of Fashion Marketing, Showcase

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In the business of fashion, every little detail of design, marketing and showcase makes all the difference. Gain an in-depth understanding of this billion-dollar fashion apparel industry. Learn about the fashion business industry and design creativity through different body silhouettes and colors, while understanding appropriate fabrics, trimmings, and details. This class will include information on how to market and produce a fashion showcase. Learn how to market your own unique approach through fashion branding. Students will begin their creative and artistic design by being introduced or enhancing their skills with mood boards. Students will begin working with fashion figure templates for developing an apparel line, using, and transforming traditional details. Understanding the different ways to construct the garment for creating your merchandise displays, and different trend setting. Projects: Mood board using fashion figure templates.
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