Brand Management

There are no scheduled sessions at this time. Sign up to be notified when this course is available.

A brand is often the most valuable asset a business possesses. This course focuses on the definition of a brand and how to create, develop, position, maintain, update, and enhance the most important attributes of a brand. You will identify and evaluate effective national or global brands and examine the theory, anatomy, and building blocks of why they are successful. Additionally, cover the importance of building a brand-centered organization, the tenets of successful brand communication strategies, and the importance of differentiation among industry competition.

Your Information

Enter your email address then press the Tab key.

(required)Email Adress:

It looks like you are new to our system. Please provide the following information then
click the Submit Request button to add your name to the mailing list.

We already have a record for you. Please click the Submit Request button to add your name to the mailing list.

We have more than one record with that email address.
Please select the correct one from the list below.

Names:

(required)First Name:

(required)Last Name:

(required)Address:

(required)City:

(required)State: ...

(required)Zip/Postal Code:

Day Phone: